Marketing communications (Record no. 1124)
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000 -LEADER | |
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fixed length control field | 00506nam a22001337a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210419b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-1-4462-5903-0 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Author(s) Name | EGAN, John. |
245 ## - TITLE STATEMENT | |
Title | Marketing communications |
Statement of responsibility | John Egan |
Collation | ix, 420p |
250 ## - EDITION STATEMENT | |
Edition | 2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Publisher | Sage Publications, |
Publication Date | 2015 |
Place of Publication | Los Angeles: |
Accession No | 693207 |
-- | 693208 |
Classification No | HF5415.123 .Egl |
Subject Headings | Communication in marketing |
-- | Marketing. |
-- | Advertising. |
500 ## - GENERAL NOTE | |
General note | “It includes references: and index”. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Books |
Catalogued by | Adeniran F. A |
Date Added | 19/04/202 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Library of Congress Classification | Hezekiah Oluwasanmi Library | Administration Library | Reading C- Classes G-J | 04/19/2021 | HF5415.123 .Egl | 2021-6016 | 04/19/2021 | 04/19/2021 | Books | |||||
Library of Congress Classification | Hezekiah Oluwasanmi Library | Hezekiah Oluwasanmi Library | Reading C- Classes G-J | 04/19/2021 | HF5415.123 .Egl | 2021-6017 | 04/19/2021 | 04/19/2021 | Books |