Marketing management (Record no. 142)

MARC details
000 -LEADER
fixed length control field 00507nam a22001337a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201210b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1-292-09262-1
100 ## - MAIN ENTRY--PERSONAL NAME
Author(s) Name KOTLER, Philip
-- Keller, Kevin Lane
245 ## - TITLE STATEMENT
Title Marketing management
Statement of responsibility Philip Kotler, Kevin Lane Keller
Collation 714.; ill.
250 ## - EDITION STATEMENT
Edition 15th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Publisher Pearson Education
Publication Date 2016
Place of Publication Boston
Accession No 690929
-- 690930
Classification No HF5415.13 .K28
Subject Headings Marketing – Management
500 ## - GENERAL NOTE
General note It includes references and index
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Catalogued by Kuteyi M. A.
Date Added 10/12/2020
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Hezekiah Oluwasanmi Library Administration Library Reading C- Classes G-J 12/10/2020   HF5415.13 .K28 2020-2046 12/10/2020 12/10/2020 Books
    Library of Congress Classification     Hezekiah Oluwasanmi Library Hezekiah Oluwasanmi Library Reading C- Classes G-J 12/10/2020   HF5415.13 .K28 2020-2052 12/10/2020 12/10/2020 Books