Advertising and sales promotion (Record no. 2092)

MARC details
000 -LEADER
fixed length control field 00529nam a22001217a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230119b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789384726560
100 ## - MAIN ENTRY--PERSONAL NAME
Author(s) Name PADMANABHAN, V.S
-- murphy, H.S.
245 ## - TITLE STATEMENT
Title Advertising and sales promotion
Sub title an India perspective
Statement of responsibility V.S. Padmanabhan, H.S. Murphy
Collation x,335p;ill
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Publisher Ane Books
Publication Date 2018
Place of Publication New Delhi
Accession No 699673
-- 699674
Classification No HF5823.P13
Subject Headings Advertising
-- Sales Promotion
-- Small business
-- Marketing -Management
500 ## - GENERAL NOTE
General note it includes references and index
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Catalogued by Johnson
Date Added 19/01/23
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Social Sciences Library Hezekiah Oluwasanmi Library Reading C- Classes G-J 01/19/2023   HF5823.P13 2023-0105 01/19/2023 699673 01/19/2023 Books
    Library of Congress Classification     Social Sciences Library Hezekiah Oluwasanmi Library Reading C- Classes G-J 01/19/2023   HF5823.P13 2023-0106 01/19/2023 699674 01/19/2023 Books