000 00529nam a22001217a 4500
008 201210b ||||| |||| 00| 0 eng d
020 _a978-125-906076-2
100 _aPERREAULT, William D.
_aCannon, Joseph P.
_aMcCarthy, E. Jerome
245 _aBasic marketing
_b: a marketing strategy planning approach
_cWilliam D. Perreault, Joseph P. Cannon, E. Jerome McCarthy
_gxl, 726p.
250 _b19th ed.
260 _bMcGraw-Hill
_c2014
_hNew York
_i689830
_lHF5415 .P41
_mMarketing – Management.
942 _alcc
_cBK
_eKuteyi, M. A.
_f10/12/2020
999 _c188
_d188