Global marketing and advertising understanding cultural paradoxes
MOOIJ, Marieke de.
Global marketing and advertising understanding cultural paradoxes xx, 395p.; ill. Marieke de Mooij - 4th ed. - SAGE 2014
“It includes references and index”
978-1-4522-5717-4
Global marketing and advertising understanding cultural paradoxes xx, 395p.; ill. Marieke de Mooij - 4th ed. - SAGE 2014
“It includes references and index”
978-1-4522-5717-4